So it looks like Kohl’s has taken some notes from Target and got Vera Wang to design a line of affordable wear. I think Kohl’s is trying to out do the Target collabrations, because Vera Wang’s line, Simply Vera, will include everything from clothing, accessories, eyewear, and housewear. I think the twist to Vera Wang’s collabration vs. Target’s current collabrations with Proenza Schouler and currently with Patrick Robinson, is that Vera Wang’s line includes far more pieces- it has way more variety. To me, eyewear is the ticket. The housewear sounds were interesting also, I can’t wait to see what Vera Wang has to offer.
The line is set to be available some time in September. Apparently, the clothing line will have signature features that you see in Vera Wang collections: tulle detailing, roses and ruched belts. The clothing line will range around $30-$70, but some pieces maybe in the $150 range. The sizes range from 2 to 16, which I also like. 
I’m was really surprised to hear that Vera Wang was doing something with Kohl’s, because just a few months ago I read that there was like a bidding war to get her to work with Liz Claiborne’s parent company and another company – I forgot the name. Come to think of it- it may have also been Kohl’s offering her a deal of some sort (Sorry).
Personally, I thought Isaac Mizrahi was on to something when he teamed up with Target a few years ago. I see that Target and many designers believe the same thing. It’s fun to see what these designers can create at an affordable price. Isaac Mizrahi seems to have just launched a Bridal line at Target.
If you haven’t checked out the Proenza Schouler, they have some remaining pieces on clearance. The designer that they are featuring now is Patrick Robinson, I personally do not find anything in his collection that grabs me.
How do you feel about these desinger collabrations with the newly emerging department stores?
UPDATE: VERA WANG’S LINE IS EXPECTED TO LAUNCH THIS SUNDAY. SOME OF THE GIRLS OVER @ NITRO:LICIOUS WERE ABLE TO VIEW SOME OF THE AVAILABLE PIECES, BUT KOHL’S TOOK IT OFF OF THE SITE. HOWEVER, KEEP YOUR CREDIT CARD NEAR BY ON SUNDAY F YOU GO TO THE WEBSITE. I ALWAYS LIKE TO GO TO THE STORE, BUT WHERE IS THERE A KOHL’S?? ONLY ONES I KNOW OF ARE IN QUEENS…
~f@ke
